Emblem of Mitsubishi Electric

Symbolizing the quality and reliability

The three-diamond Mitsubishi mark embodies over 130 years of tradition, earning the trust and confidence of people worldwide. Maintaining the value of that mark as a symbol of quality and reliability in products and services is a top priority at every Mitsubishi company.

Origins of the Famous Emblem

The name "Mitsubishi" refers to the three-diamond emblem. "Mitsubishi" is a combination of the words mitsu and hishi. Mitsu means three

ewolucja symbolu Mitsubishi

Hishi means water chestnut, and Japanese have used the word for a long time to denote a rhombus or diamond shape. Japanese often bend the "h" sound to a "b" sound when it occurs in the middle of a word. So they pronounce the combination of mitsu and hishi as mitsubishi.

Yataro Iwasaki, the founder of the old Mitsubishi organization, chose the three-diamond mark as the emblem for his company. The mark is suggestive of the three-leaf crest of the Tosa Clan, Yataro's first employer, and also of the three stacked rhombuses of the Iwasaki family crest.

Managing the mark

All the Mitsubishi companies strengthen the value of the three-diamond mark as a symbol of quality and reliability by providing superior products and services, and by observing rigorous ethical standards. At the same time, they are careful to display the mark in ways that preserve its recognizability and to prevent abuse of the mark by third parties.

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